that sell.

concepts 

 

Hey advertisers...

 

Want to know how to interrupt those trigger happy thumbs during a commerical break so that viewers actually watch your on-air ads? Through custom branded solutions that integrate your marketing message along with the popularity of NBC celebrities.

 

So buh-bye, spot buys.

 

In support of NBC's Ad Sales Client Solutions unit, I collaborated with the Creative Partnerships team ideating the below custom content concepts which effectively tie each advertiser's marketing strategy to individual show positioning. 

 

Here's a sampling of concept treatments I composed for client adoption: 

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